- The winner should not be determined by stock value in final round, instead overall progress and success throughout all rounds should be considered in order to determine a winner; in real life the success of a company does not depend on how well they perform in one period, but instead on its performance over many periods
- Overall, the MarkStrat interface was difficult to use with a lot of information to analyze from period to period and a lack of organization of data (tabs to certain areas were all over the place)
- The software itself has certain flaws. MarkStrat is not compatible with Mac computers and that created complication for us because the majority of the team owns an Apple. We had to adjust to the situation and work on the computer labs.
- The MarkStrat simulation screen has specific nonadjustable measurements that avoids users with net books to view the whole screen.
- MarkStrat would be more interactive if we were provided with more realistic descriptions of what our products actually are. It is difficult to become engaged in a game where we have no clue what products we are making and trying to sell. For example, the characteristics of power and maximum frequency are difficult to understand. We believe that the game is unable to teach us about relevant advertising strategies because we do not have a full grasp of what our products do.
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